Golden Week is the major international gathering of creativity, culture, and Brandy de Jerez, organized by Cardenal Mendoza. A celebration where tradition blends with new forms of expression: mixology, literature, illustration, and international talent united under a single philosophy.
Much more than a celebration
Inspired by the brand’s cosmopolitan character, Golden Week brings together bartenders, artists, writers, and ambassadors every year who share a common passion: creating memorable experiences.
Combining cocktails, culture, and creativity, Golden Week pays tribute to the art of taking one’s time and sharing authentic moments.
Born as an international cultural platform, it connects the world of Brandy de Jerez with new creative generations, uniting tradition and modernity through competitions, experiences, and talent.
A week where ideas, inspiration, and the Cardenal Mendoza spirit come together.
Cocktail Competition
The Art of Contemporary Mixology
An international competition that challenges bartenders from around the world to reinterpret the Cardenal Mendoza universe through liquid creativity. Technique, innovation, and personality come together in every cocktail.
International Microfiction Contest
Stories that stand the test of time
Thousands of authors from different countries participate each year in a literary contest that transforms a few lines into lasting emotions. Short stories, infinite imagination.
Ambassadors
Voices that embody the spirit of Cardenal Mendoza
Bartenders, creators, and international professionals share the brand’s philosophy through experiences, events, and contemporary culture linked to Brandy de Jerez.
Illustration Contest
Visual creativity with a distinct identity
The Golden Week visual universe provides a platform for illustrators and visual artists capable of reinterpreting the Cardenal Mendoza brand identity from a contemporary and personal perspective.
A golden week.
A shared spirit.
Golden Week represents the way Cardenal Mendoza understands tradition: not as something static, but as a constant inspiration to keep creating.
Culture, flavor, talent, and creativity come together from Jerez for the world. Because some stories don’t age. They evolve.